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As part of our mission to elevate the ghd shop-in-shop experience, we introduced multiple digital screens to enhance the in-store journey for our customers. With today’s consumers increasingly engaging with video content over static visuals, it was essential for us to bring our space to life in a more dynamic and interactive way. The screens allow us to showcase ‘snackable’ content and how-to videos, helping visitors connect with the ghd brand and products in a more immersive and engaging format.
Jamee Parker
Trade Marketing Manager
Retail
retail
Multi-Site Brand Rollouts
multi-site-brand-rollouts
Elevating Shopfront Impact
elevating-shopfront-impact
Enhancing In-Store Journeys
enhancing-in-store-journeys
Increasing Dwell Time
increasing-dwell-time
LCD Screens
lcd-screens
LCD Screens
LCD Fixtures Displays

Dynamic in-store destinations with integrated digital

We delivered custom digital screens for the shop-in-shop fixtures that ghd launched across 23 Myer and David Jones stores as part of their campaign to expand their premium retail presence in Australia. The screens showcase product videos on a continuous loop, creating a dynamic, tech-enabled retail experience that elevates the customer journey. Powered by SeenCMP, ghd maintains full control over in-store content and messaging in real time, ensuring consistent, high-impact campaigns across all locations.
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We delivered custom digital screens for the shop-in-shop fixtures that ghd launched across 23 Myer and David Jones stores as part of their campaign to expand their premium retail presence in Australia. The screens showcase product videos on a continuous loop, creating a dynamic, tech-enabled retail experience that elevates the customer journey. Powered by SeenCMP, ghd maintains full control over in-store content and messaging in real time, ensuring consistent, high-impact campaigns across all locations.

Client

GHD

Project

GHD Myer & David Jones Pop-Ups

Location

Natonal Rollout

Installation type

Shop-in-shop

Products
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