Transforming digital screens into moments of connection

Digital innovation takes centre stage across R.M.Williams’ retail network, with Seen transforming 22 stores into premium, tech-enabled environments. The George Street flagship features interactive screens that bring the brand’s story to life through a high-end experience. Custom LED and LCD screens are carefully tailored to each location and managed centrally via SeenCMP, giving R.M.Williams real-time control over content. Delivering sophisticated spaces that elevate the customer journey and reinforce R.M.Williams’ iconic premium identity.

Strand worked closely with us to transform their stores with next-generation digital screens. Across more than 50 locations, we installed a versatile mix of custom LED displays from striking storefronts to ultra-slim double-sided hanging screens and transparent LEDs activating key in-store zones while creating an inviting environment for customers. At the heart of the solution is SeenCMP, our cloud-based platform, giving Strand full real-time control of content. The result is a sleek, tech-enabled retail experience that strengthens brand presence, engages customers, and elevates the in-store journey.

Partnering with Dashing, we brought the Just Jeans’ latest denim campaign to life at Chadstone with ultra-thin digital screens powered by Videri technology. The installation seamlessly plays as one continuous film or multiple videos across the display, with one managing the content delivery for maximum impact. The result was a bold digital window that captivated shoppers and drove sales.

We delivered custom digital screens for the shop-in-shop fixtures that ghd launched across 23 Myer and David Jones stores as part of their campaign to expand their premium retail presence in Australia. The screens showcase product videos on a continuous loop, creating a dynamic, tech-enabled retail experience that elevates the customer journey. Powered by SeenCMP, ghd maintains full control over in-store content and messaging in real time, ensuring consistent, high-impact campaigns across all locations.

ASICS has partnered with us to roll out digital signage across its national store network. At Chatswood, we delivered a striking LED display for the front window, housed within a custom-engineered frame designed and fabricated by our team. Resulting in a sleek, high-impact installation that also allows for efficient servicing. Inside, a series of 24” LCD screens in bespoke housings inject movement and energy into the shoe walls, enhancing visual storytelling and driving deeper product engagement. All content is managed centrally via SeenCMP, our proprietary cloud-based platform that gives ASICS full control to update messaging across all stores in real time with complete consistency. As ASICS continues to expand across Australia, we’re proud to support their growth with tailored, scalable digital signage solutions that elevate every retail space

For the launch of Koko Black’s new Chadstone store, we collaborated closely with their team, reviewing store drawings and the concept to propose a tailored solution: custom LED and LCD screens designed to seamlessly fit the store layout. While this was a brand-new location, we provided screen solutions across multiple Koko Black sites, ensuring consistency and quality across their network. Using the SeenCMP, our cloud-based Communication Management Platform, Koko Black manages content across 20 screens in 12 stores, giving them the flexibility and ease to deliver dynamic, engaging digital content across all locations.

Puig partnered with us to celebrate the launch of Rabanne Million Gold for Her. At Myer Bourke St in Melbourne, we brought the display to life with a custom-built LED screen, designed to fit seamlessly into the window space and capture attention. Paired with premium materials and finishes, the screen elevated the installation, playing the campaign video and amplifying engagement with shoppers.

We have partnered with Stylerunner since their physical retail debut in 2020, introducing innovative LED solutions from their first store in Armadale to now more than 30 locations across Australia and New Zealand. The rollout features standout executions such as the Chadstone flagship, where a striking curved LED at the entrance draws customers in, complemented by internal LEDs above the display bays and behind the counter. Using ultra-high-resolution P1.8 technology, the screens ensure exceptional clarity even at close range. To complete the in-store atmosphere, Seen also provides the premium sound system that enhances Stylerunner’s signature customer experience.

We partnered with Bastion Agency and Dashing to bring Giorgio Armani Privé’s retail experience in Chadstone, Melbourne, to life, showcasing twenty-four iconic fragrances in an immersive and interactive way. At the heart of the activation was our Lift & Learn technology, designed to create a seamless connection between product and storytelling. Using optical sensors, the system detects when a fragrance bottle is lifted, instantly triggering dynamic on-screen content to reveal the story behind the scent. This not only deepened customer engagement but also elevated product discovery into a memorable and personalised moment.

As part of the 180 Lonsdale Street foyer upgrade, we delivered a premium large-format LED screen that serves as a striking digital centrepiece. Featuring high-brightness panels, diecast aluminium cabinets, Novastar control, and Meanwell power supplies, the installation is backed by spare parts, a three-year warranty, and seamless SeenCMP management. The revitalised foyer encourages visitors to linger and adds long-term value to the building.

When Oz Hair & Beauty set out to launch their next-generation store concept, they partnered with us to bring their digital vision to life. Our team delivered a fully integrated solution featuring custom LED bay headers, precisely engineered to match the curvature of the bespoke joinery, along with strategically embedded LED and LCD screens throughout the store. The result is a sleek, tech-enabled retail environment that elevates both brand presence and customer engagement. At the core of the solution is SeenCMP, our proprietary cloud-based Communication Management Platform, giving Oz Hair & Beauty complete control over in-store content and messaging in real time.

Lifestyle Communities partnered with us to bring entertainment and communication to life across their resort-style spaces. We designed and implemented custom outdoor cinema screens across multiple community clubhouses, transforming shared spaces into vibrant hubs for movie nights and events. Our team also rolled out digital totems for community announcements and local advertising, all managed through SeenCMP to ensure seamless, real-time updates across every location. The result is a unique use of LED and LCD technology that enriches community life, offering residents new ways to connect, socialise, and enjoy shared experiences right where they live.

As part of office refurbishments at their Seaforth and Warners Bay locations, Stone Real Estate introduced large-format LED displays to create a more dynamic, client-focused environment. We supplied premium Black faced SMD LED screens, which were integrated with iVisual’s external media player and the SeenCMP platform.Now showcasing live property listings in bold clarity, the screens enhance visibility, streamline marketing, and reinforce Stone’s reputation for delivering smarter, more efficient results.

Share Media partnered with us to deliver APCO GoBoards, an outdoor advertising solution designed to offer brands a uniquely captive audience with high-traffic reach. Installed across 25 APCO service stations in key regional Victorian locations, each site features a striking 4x1m custom LED screen above the entrance, maximising visibility and brand awareness. These GoBoards sell prime screen space to multiple advertisers, creating a shared platform for high-exposure campaigns. Powered by SeenCMP, all sites allow seamless, real-time content control, giving Share Media and its clients flexibility and impact at scale.